Kalexiko’s End of Year Digital Retrospective

2012 has been a thrilling year in the digital world. With the new year getting increasingly closer we wanted to reflect on some of the milestones and events that have shaped 2012 into a pioneering year for digital technology. Here are a few of the things that all of us here at the Kalexiko studio agreed made 2012 a thrilling year.


Raspberry pi

The Raspberry pi is a credit card sized computer system that can perform many of the functions that a desktop PC can; spreadsheets, word-processing, gaming and it even has the capabilities to play HD videos.

The original ethos behind the Raspberry pi was to create a small, inexpensive computer system that could introduce youngsters into the world of computer programming.


Upon its release the Raspberry pi caused an explosion in the world of computer programming!


The official Raspberry pi Twitter account reported that the official retailer, Premier Farnell, sold out within a few minutes of the initial launch, while RS Components took over 100,000 pre-orders on day one. So, why has this tiny device had such a big impact?


Well its micro size and its massive power mean its capable of driving virtually anything requiring a computer system (according to the Raspberry pi site, they have received a plethora of people enquiring about making a robot…).


The Raspberry pi looks to be set as the tiny catalyst to a number of mammoth developments in technology.


Project Glass

Twenty years ago Biotechnology was the dystopian nightmare that plagued predictions of the future. The only reassurance was that this particular future was a very long time away.


Well the future is here and funnily enough, biotechnology is not actually as terrifying as the previous generation thought it to be.


Introducing Project Glass!


Project Glass is the inception of Google’s delve into biotechnology, and no doubt it will become commonplace before we know it.


Google’s ‘augmented reality head-mounted display’ will allow a user to view information in a smart-phone like format through a HUD style display, operate hands-free devices and interact with the internet via natural language voice commands.


Though the project is still not yet at a full stage of completion, plans to incorporate the technology into everyday eye-wear are already in discussion. Project Glass could mark the beginning of Biotechnology becoming an everyday facet of modern living.


Though fears do circulate around how Google will implement their tenacious methods of advertising…


Windows 8

Windows 8 was unveiled in October and brought with it significant changes to our familiar conceptions of the Windows Operating System.


Windows 8 was designed to accommodate new technologies such as Cloud computing, USB 3.0, UEFI firmware, Near-Field computing, new anti-virus capabilities and to create an overall more versatile, all- encompassing operating system that was adaptable for any type of usage.


The technical details weren’t the only thing that were revamped, the aesthetics of Windows were drastically redesigned; for example, a new shell and user interface based around Microsoft’s ‘Metro’ design language were created.


Most significantly Windows 8 is Microsoft’s approach to creating an operating system completely optimized for use on portable devices; navigational directions such as ‘swipes’ and ‘pinch controls’ have been added to create a pleasant and practical control system of your portable-device.


Admittedly Windows 8 has been met with mixed reviews, but there is no denying that it’s sparked a complete revolution in terms of adaptable operating systems, not to mention a pivotal time in the Windows history.


Facebook & Instagram

The wedding bells could be heard throughout the land on April 12th 2012 as the marriage between Facebook and Instagram commenced.


The result of this unity meant that there has been a phenomenal influx in the popularity of Instagram and sharing photographs through social media platforms; budding photographers everywhere are now taking advantage of the ability to customise and share their photographs online through their Facebook accounts.


This is made even easier by the accessibility of the two through mobile access, meaning that the web has become a creative pool for photography enthusiasts seeking an alternative to the mundane ‘mobile-camera’.


The upside of this is that millions of users have a chance to express their creativity and moments that are worth sharing.


The downside is that sometimes just applying a filter to a bad photograph doesn’t make a masterpiece…



4G went live in the UK this year on the 31st of October.


Though it’s still a bit slow in its mobile-web domination, big players like Apple have included its technology in their products; the iPad 4 for example.


4G will eventually revolutionise the experience of mobile-web to the point where it rivals your home broadband experience.


It certainly has the ability to do so; The speed of 4G is said to be between five to seven percent faster than its predecessor 3G, offering far quicker latency.


In layman terms; your mobile-web experience will soon be as quick and responsive as your home PC or Laptop’s broadband connection.


So be prepared, as it could be quite frightening what your mobile-internet device will soon be capable of.


Pinterest killing the Blog?

The life of an online trend is certainly ephemeral; as soon as a trend is born it is replaced by another.


It didn’t seem all that long ago that the blog became the popular source of broadcasting anything that one felt was worth sharing with the public; travel musings, teenage angst, and everyday trivialities and moans all found their home on the internet!

Now it seems the blog is at risk of being replaced by something known as Pintrest. Pintrest is; well it’s in the name really.


Pintrest is an online pinboard where people can ‘pin’ anything that they find interesting, inspiring or just ‘worth’ sharing.


Pintrest works by users uploading anything they like onto an online forum where other users can ‘Like’, ‘Comment’ or ‘Re-pin’ it.


So, why is this a threat to the blog? Well it’s a far easier way to share on a grander and more social scale.


With a blog, you run the risk of it only being seen by a small number of people; personal blogs are often niche, unnoticed and poorly maintained to grab any grand attention.


Pinterest allows you to share to an audience as well as them sharing with you; making the whole experience far more universally sociable experience.


Apple Maps out disaster

Apple’s decision to withdraw from its Google-based maps application, in favour of its own home-grown led users only to disaster, or into a bush (true story!).


Apple were lambasted this year after their iOS only map alternative didn’t match up to the former Google controlled software.


The decision to divorce from the Google controlled maps sparked a question of the integrity of Apple, after they chose to chase profit rather than customer usability and satisfaction.


Although, aside from this mishap Apple have seen a successful year with the release of several iPad 4, mini and six or seven iPhone models…


Cloud Computing

Cloud computing is guaranteed to change the way computer systems operate in a work place, that’s a fact.


Cloud Computing is a system whereby ‘clouds’ of virtual servers float along in a data centre, computers and mobile-devices in a building or a workplace can then connect to the server; allowing access to virtualised resources and automated services that are customised and used by different lines of business and constituent groups.


Cloud Computing can be used in both a private and public sphere allowing customised access to servers; for example a school could upload a term’s worth of lessons onto an accessible server whereby it could be accessed by the appropriate parties.


Not only does Cloud Computing systems offer flexibility, but also security; as all resources are managed on a celestial server.


Though floating around fairly quietly in 2012, Cloud Computing marks a pivotal point in how computing will operate in a public or work environment.


Google Chrome takes the browser crown

Google are another organisation that have seen a very successful year in 2012.


Google’s web browser: Chrome took the crown as the most popular internet browser worldwide this year, boasting 46.3 % of the overall share of usership come November in a survey conducted by W3schools.com; Firefox lagged behind with 31.2 % and Internet Explorer in third place with 15.1 %.

All bow to King Chrome!


So there you have it!

Kalexiko HQ’s list of what made 2012 a particularly interesting year for developments in technology. Hold on to your hats though, because 2013 will no doubt bring even more exciting and innovative developments!


All of us here at the Kalexiko studio hope you have enjoyed 2012 as much as we did and are as excited for what 2013 brings!


Oh, and if you think we missed anything; do not hesitate to leave feedback!