Web Design Birmingham

The aim

Designed primarily for a young, upmarket audience, Asiana Hen & Stag organise luxury celebration nights and mini-breaks for pre-wedding parties.

Our client is the driving force behind one of the premium glossy magazines for this demographic so, they knew all about cool contemporary looks and cutting edge graphics.

When it came to the task of creating their new website the bar was set pretty high and it was up to Kalexiko to step up to it and deliver.

Whilst we had a strong background to work from, the design, content and functionality was all down to us.

The delivery

We set out to build Asiana a beautiful and elegant website that would inform the site visitor that a very exclusive experience awaits them.

An all in one solution was required and we started off the design by developing a fresh interface with a contemporary suite of fonts, stylish complementary colours and very high quality images, all of which would captivate the target audience.

Various trial designs were put in front of the client, enabling us to respond to feedback and reshape as we went along. Social media links and online ordering were built in and there was also a significant amount of technical fulfilment required which we worked on diligently and carefully.

The difference made

This is a site that we are especially proud of and one that more than acts as a shop window for Kalexiko's understanding of website design and implementation.

This was all about reassuring brides, grooms, friends and relatives that Asiana's high quality standards will never be compromised and that every last detail of their event will be completely taken care of.

This new website (which they are delighted with by the way) enabled our client to expand into a new market and build an array of referral partners. It also brought Asiana the differentiation they required to establish them as a senior service deliverer within the highly competitive Hen and Stag planner market.

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