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Showing posts tagged "google"

5 reasons why your business should be on Google Places

google_places

When was the last time you used a Yellow Pages? If the answer is recently then you’ve just ruined this article, so I hope you’re proud of yourself. The Yellow Pages certainly does have its uses; it’s great for standing on top of to reach particularly high shelves, balancing wobbly tables, or even as an effective doorstop. Plus it’s full of local business listings for practically every sector you could possibly require. Google Places combines aspects of a business directory with their map service, allowing customers to search for local businesses and see where they are geographically, as well as …

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Google’s most popular search queries for 2011

google search queries

For the year 2011, the Facebook Social Network dominated search queries over all others in the UK. Four different variations of Facebook were used in the top four slots including FB, www.facebook.com, Facebook login and facebook.com within Google US according to Experian Hitwise. MOST SEARCHED-FOR TERMS IN THE UK 2011 1. Facebook 2. Youtube 3. Ebay 4. Facebook login 5. Amazon 6. Argos 7. BBC 8. Fb 9. Google 10. BBC News Within the top 50 searches celebrities such as Kim Kardashian, Victoria Beckham, Kris Humphries reign at the top in search queries. UK internet users clicked to search for …

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Google Analytics: some of the new features explained

analytics

It seems that scarcely a week can go by here without us having to talk about Google. It’s not our fault, they keep doing stuff! This time they’ve upgraded Google Analytics, their immensely powerful tool for tracking activity on your website, such as what users of your site are looking at, how many of them there are, how they got there, where they go afterwards, what they’re interacting with and for how long. The big change Aside from the interface improvements, which we’re sure you can discover for yourselves, the flagship new feature appears to be real-time activity monitoring. As …

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What will Google+ Pages mean for your social media strategy?

google plus

We recently discussed in this blog the power of branding on Facebook, and specifically how different companies are taking advantage of the gradual shift in the demographics of Facebook users. Facebook is obviously huge, and it makes sense to focus your social media efforts there at least for the time being. But there’s a new kid in town in the form of Google+ Pages, and no one’s quite sure yet whether this town is going to be big enough for the both of them. Quite a lot to cover here, so please bear with us. Google+: A Brief History In …

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Google Panda: What it could mean for you

google_panda

Pandas, by and large, are pretty useless creatures. They spend most of their time sitting around eating bamboo or doing nothing, and when they’re not doing that they’re generally asleep. In fact, apart from being outrageously cute they don’t really seem to bring anything to the table, which is just as well since they’re not even tasty enough for us to eat them. Not to be discouraged though, they nevertheless seem to have their adorable little hearts set on extinction, and despite the best efforts of conservation groups their complete ineptitude at breeding does them no favours whatsoever. It’s almost …

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Your essential guide to SEO success

seo

Search Engine Optimisation (SEO) is all about improving your website to make it as easy as possible for people to find you using search engines such as Google, Yahoo and Bing. It is one of the most important tools you have to ensure your site is seen and visited. It is also a lot less complicated than you think! Here’s an essential guide from Kalexiko to guarantee SEO success. Get your key words right When it comes to your website listing, getting your content wording spot on is an SEO basic. The aim is to build into the natural flow …

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